PANTONE Ultra Violet: Comment to Win!

PANTONE Color InstitutePantone has picked another winner for its Color of the Year!  It’s ULTRA VIOLET 18-3838, and it’s actually a great complement to last year’s wildly popular pic, GREENERY, as well as other shades of green, blue and purple.  Pantone says of the choice:

“Inventive and imaginative, Ultra Violet lights the way to what is yet to come. A dramatically provocative and thoughtful purple shade, PANTONE 18-3838 Ultra Violet communicates originality, ingenuity, and visionary thinking that points us toward the future.”   (Don’t you just love Pantone’s narratives?)

We’re sold! What do you think of this year’s star color?  Comment on Studio 37’s Instagram post by this Friday, January 26 for a chance to win a fabric bundle in honor of this year’s pick!


17 thoughts on “PANTONE Ultra Violet: Comment to Win!

  1. love the color…hope those of us not on instagram and just follow your blog have a chance to win this great giveaway have a chance to win as well….janet

  2. Now this is a color I LOVE!!! Had lavender hair in 1964 while a senior in high school I went to beauty school at night. At 71 I still put a little purple in my hair once in awhil

  3. I feel embarrassed to say I have two totes full of nothing but purple and I only found one piece of fabric that is close to ultraviolet! This means I’m not doing my job very properly with having a good selection of fabric LOL I’m not a hoarder… Just sayin… It means I need to go buy more fabric LOL it reminds me of the song purple rain and it’s an absolutely beautiful color!

  4. I love purple, any shade of purple, so I’m delighted with Ultra Violet. Perfect in many rooms, and looks great for my shirts. Too bad my car’s model didn’t come in this color, lol Thanks for the give-away.

  5. Love ultra violet 18-3838 & think it would be an awesome color to introduce into my quilt projects. Thanks for this giveaway!

  6. This is my absolute favorite color in any shade. That purple is the color of the year is GREAT. To bad it can’t be the color forever!!!

  7. I don’t believe that I have ANY purples in my stash. Having said that, perhaps this is the year that I need to rethink some of my quilts and stash and “try” a little purple!

  8. I didn’t really care for purple in my younger years, but now that I’m a senior I think the color compliments my grey hair. I tend to like the darker shades, like egg plant.

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